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TORRENT DETAILS
Foundations Of Product-Led Growth (PLG) For Product Managers
TORRENT SUMMARY
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Grasp the core concepts and benefits of Product-Led Growth as a transformative business approach.
Learn how to leverage your product to boost user acquisition, retention, and monetization within a PLG framework.
Develop the ability to create effective PLG strategies and actionable roadmaps that align with your product's growth objectives.
Explore real-world case studies to gain insights and inspiration from successful PLG implementations.
Learn to collaborate effectively across teams to drive PLG alignment and success.
Stay current with evolving PLG trends to adapt your strategies accordingly.
Requirements
Familiarity with fundamental product management concepts.
A basic understanding of business principles and customer behaviour to contextualise PLG strategies.
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FILE LIST
Filename
Size
~Get Your Files Here !/1. Introduction/1. Why learn PLG principles.mp4
8.2 MB
~Get Your Files Here !/1. Introduction/2. PLG definition.mp4
9.1 MB
~Get Your Files Here !/1. Introduction/3. Who grew through PLG.mp4
12.8 MB
~Get Your Files Here !/1. Introduction/4. Sales-Led, Marketing-Led and Product-Led Growth.mp4
14.9 MB
~Get Your Files Here !/1. Introduction/5. Key benefits of Product-Led Growth.mp4
9.1 MB
~Get Your Files Here !/2. How can a product generate revenue by itself/1. How can a product sell itself.mp4
11.4 MB
~Get Your Files Here !/2. How can a product generate revenue by itself/2. How can a product generate new revenue.mp4
16.1 MB
~Get Your Files Here !/2. How can a product generate revenue by itself/3. How can a product prevent revenue churn.mp4
10 MB
~Get Your Files Here !/2. How can a product generate revenue by itself/4. How can a product generate expansion revenue.mp4
10 MB
~Get Your Files Here !/2. How can a product generate revenue by itself/5. How can a product prevent revenue contraction.mp4
12.9 MB
~Get Your Files Here !/2. How can a product generate revenue by itself/6. How can a product generate reactivation revenue.mp4
7.6 MB
~Get Your Files Here !/3. Pillars of Product-Led Growth/1. Three pillars of PLG.mp4
7.9 MB
~Get Your Files Here !/3. Pillars of Product-Led Growth/2. Designing for the end user.mp4
8.3 MB
~Get Your Files Here !/3. Pillars of Product-Led Growth/3. Delivering value before capturing value.mp4
7.2 MB
~Get Your Files Here !/3. Pillars of Product-Led Growth/4. Investing in the product with go-to-market intent.mp4
11.5 MB
~Get Your Files Here !/4. PLG acquisition business models/1. Introduction to acquisition business models.mp4
14.2 MB
~Get Your Files Here !/4. PLG acquisition business models/2. Freemium.mp4
15.9 MB
~Get Your Files Here !/4. PLG acquisition business models/3. Free Trial.mp4
8.1 MB
~Get Your Files Here !/4. PLG acquisition business models/4. Ungated.mp4
15.7 MB
~Get Your Files Here !/4. PLG acquisition business models/5. Freemium 2.0 Reverse Trial.mp4
8 MB
~Get Your Files Here !/4. PLG acquisition business models/6. Self-service demo.mp4
7.7 MB
~Get Your Files Here !/4. PLG acquisition business models/7. Selecting a model.mp4
15.5 MB
~Get Your Files Here !/5. Self-service funnels & loops/1. Funnels introduction.mp4
8.5 MB
~Get Your Files Here !/5. Self-service funnels & loops/10. Funnels vs. Loops.mp4
10.2 MB
~Get Your Files Here !/5. Self-service funnels & loops/2. Acquisition.mp4
19.8 MB
~Get Your Files Here !/5. Self-service funnels & loops/3. Activation importance & how to define the metric.mp4
12.8 MB
~Get Your Files Here !/5. Self-service funnels & loops/4. Activation improving it & going beyond activation moment.mp4
26.3 MB
~Get Your Files Here !/5. Self-service funnels & loops/5. Retention.mp4
13.7 MB
~Get Your Files Here !/5. Self-service funnels & loops/6. A framework to improve retention.mp4
13.4 MB
~Get Your Files Here !/5. Self-service funnels & loops/7. Monetisation.mp4
18.8 MB
~Get Your Files Here !/5. Self-service funnels & loops/8. Satisfaction.mp4
19.2 MB
~Get Your Files Here !/5. Self-service funnels & loops/9. Loops introduction.mp4
12.3 MB
~Get Your Files Here !/6. Sales for a PLG company/1. How do Sales fit in PLG companies.mp4
8.8 MB
~Get Your Files Here !/6. Sales for a PLG company/2. Product-Led Sales.mp4
7.5 MB
~Get Your Files Here !/6. Sales for a PLG company/3. Product Qualified Leads.mp4
14.5 MB
~Get Your Files Here !/7. Becoming a PLG company/1. When to go PLG.mp4
8.5 MB
~Get Your Files Here !/7. Becoming a PLG company/2. What does it mean to 'become product-led'.mp4
7.1 MB
~Get Your Files Here !/8. Conclusion/1. Course recap.mp4