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TORRENT DETAILS
Udemy - The Complete Marketing Strategy With Hands-on Exercises
TORRENT SUMMARY
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Become a Marketing Expert from Zero. Learn how to create comprehensive business strategy with analytical marketing
What you'll learn
Potentially Get Hired as a Marketing/Product/Brand Manager
Build Marketing Plan & Set up 4Ps of Marketing
Customer Segmentation with Data
Market Research & Understand Customer Needs
Product Management & Design/Launch of a Product
Leverage Pricing Strategies & Customer Psychology
Financial Business Case Development
Write Award-Winning Marketing Brief
Marketing Analytics & Big Data Model Design
Calculate Customer Lifetime Value & Design Customer Life Cycle
Build Marketing Campaigns & Measure Success
25 Hands-on Exercises & Much More!
Requirements
It does not require previous marketing experience.
The course is suitable for anyone who wants to get the essence of 8+ years business & marketing experience in distilled and practical way.
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FILE LIST
Filename
Size
~Get Your Files Here !/1. Understanding Strategic Framework of Marketing/1. Introduction.mp4
88.1 MB
~Get Your Files Here !/1. Understanding Strategic Framework of Marketing/2. What is Marketing.mp4
31.3 MB
~Get Your Files Here !/1. Understanding Strategic Framework of Marketing/3. Exercise 1 Let's Shape Marketing Mix (The 4 Ps of Marketing).mp4
47.8 MB
~Get Your Files Here !/1. Understanding Strategic Framework of Marketing/4. Strategic Marketing Framework.html
182 B
~Get Your Files Here !/2. Who is Your Target Audience Market Segmentation/1. What is Market Segmentation.mp4
48.8 MB
~Get Your Files Here !/2. Who is Your Target Audience Market Segmentation/2. Segmentation Types Real Life Examples.mp4
53.9 MB
~Get Your Files Here !/2. Who is Your Target Audience Market Segmentation/3. Exercise 2 & 3 Let's Create Market Segmentation with Data.mp4
76.1 MB
~Get Your Files Here !/2. Who is Your Target Audience Market Segmentation/4. How to Build & Leverage Segments Real Life Examples.mp4
46.3 MB
~Get Your Files Here !/2. Who is Your Target Audience Market Segmentation/5. Market Segmentation Quiz.html
182 B
~Get Your Files Here !/3. Understanding the Need of Your Target Audience Market Research/1. What is Market Research & Types of Market Research.mp4
38.6 MB
~Get Your Files Here !/3. Understanding the Need of Your Target Audience Market Research/2. Exercise 4 Let's See Question Examples for Market Research.mp4
45.8 MB
~Get Your Files Here !/3. Understanding the Need of Your Target Audience Market Research/3. What is NPS (Net Promoter Score) Calculation Example.mp4
26 MB
~Get Your Files Here !/3. Understanding the Need of Your Target Audience Market Research/4. Market Research Quiz.html
182 B
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/1. How to Build Go-to-Market Strategy Product Marketing.mp4
34.6 MB
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/2. Exercise 5 Let's Conduct a Competitive Analysis.mp4
78 MB
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/3. Creating Right Value Proposition for Product.mp4
23.7 MB
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/4. Exercise 6 Let's Determine the Right Price with Economic Value Calculation.mp4
62 MB
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/5. Exercise 7 Let's Design a Mobile Phone Based on Perceived Value.mp4
69.1 MB
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/6. McKinsey Case Study Understanding Value Map for Products.mp4
47 MB
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/6.1 Setting Value, Not Price - McKinsey Case Study.html
226 B
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/7. Golden Rules of Product Management Real Life Examples.mp4
27.5 MB
~Get Your Files Here !/4. How to Find The Right Solution for Customer Need Product Development/8. Product Development Quiz.html
182 B
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/1. Understanding Different Pricing Strategies Real Life Examples.mp4
84 MB
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/2. Exercise 8 & 9 Let's Optimize Price with Market Demand Curves.mp4
40.1 MB
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/3. Exercise 10 Let's Calculate Price Elasticity of Demand.mp4
41.4 MB
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/4. Understanding Customer Psychology & Exercise 11 Prospect Theory.mp4
46.5 MB
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/5. Psychological Pricing Tricks & Exercise 12 Let's Draw a Pricing Curve.mp4
76.6 MB
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/6. How to Build a Financial Business Case Structure & Tips.mp4
42.9 MB
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/7. Exercise 13 Let's Build a Business Case!.mp4
168.3 MB
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/8. Exercise 14 Let's Calculate Net Present Value & Return on Investment (ROI).mp4
108.2 MB
~Get Your Files Here !/5. How to Set Right Value for Product Pricing/9. Pricing Quiz.html
182 B
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/1. What is Marketing Communication (MarCom) & Objectives of MarCom.mp4
76 MB
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/2. ATL & BTL & TTL Advertising Real Life Example.mp4
82.8 MB
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/3. How to Build a MarCom Plan in an Organization - Working with Agency.mp4
91.6 MB
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/4. Exercise 15 Let's Write a Marketing Brief Together!.mp4
146.9 MB
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/5. Digital Marketing Successful Real Life Campaign Examples.mp4
101.9 MB
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/6. 12 Important Marketing Terms You Should Know.mp4
131 MB
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/7. Exercise 16 Let's Measure the Campaign Success via Target vs Control Groups.mp4
82 MB
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/8. Exercise 17 Let's Measure the Digital Campaign Success via Incremental Revenue.mp4
162.4 MB
~Get Your Files Here !/6. How to Promote a Product Marketing Communications/9. Marketing Communication Quiz.html
182 B
~Get Your Files Here !/7. Where to Sell Your Product Channel Marketing/1. What is Channel Marketing with Benefits & Risks.mp4
56.3 MB
~Get Your Files Here !/7. Where to Sell Your Product Channel Marketing/2. What are the Types of Channel Marketing Strategy Real Life Examples.mp4
39.8 MB
~Get Your Files Here !/7. Where to Sell Your Product Channel Marketing/3. Exercise 18 Let's Decide the Best Channel Strategy for a Manufacturer.mp4
96.5 MB
~Get Your Files Here !/7. Where to Sell Your Product Channel Marketing/4. Channel Marketing Strategy of Apple Brand.mp4
54.5 MB
~Get Your Files Here !/7. Where to Sell Your Product Channel Marketing/5. Channel Marketing Quiz.html
182 B
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/1. What is Base Marketing.mp4
32.9 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/10. Campaign Management with Exercise 23 Let's Build an Outbound Campaign.mp4
69.7 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/11. Base Marketing Quiz.html
182 B
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/2. Who Needs Base Marketing (Customer Value Management).mp4
59.8 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/3. Understanding the Framework of Base Marketing (CVM) Real Life Examples.mp4
59 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/4. Customer as Investment Customer Lifetime Value.mp4
39.1 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/5. Exercise 19 Let's Calculate the Customer Lifetime Value (CLV).mp4
72.9 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/6. Understanding Churn Management & Retention Strategies.mp4
97.1 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/7. Exercise 20 Let's Evaluate the Accuracy of a Big Data Churn Model.mp4
66.3 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/8. Exercise 21 Let's Build a Customer Lifecycle Program!.mp4
80.5 MB
~Get Your Files Here !/8. How to Make Most of the Existing Customers Base Marketing/9. Exercise 22 Let's Build Personalized Marketing Campaigns & Real Life Examples.mp4
56.1 MB
~Get Your Files Here !/9. EXTRA Innovation & Microsoft Excel Tips/1. What is Innovation & Fishbone Technic.mp4
32 MB
~Get Your Files Here !/9. EXTRA Innovation & Microsoft Excel Tips/2. Exercise 24 Let's Solve a Problem with Fishbone Technic!.mp4
39.3 MB
~Get Your Files Here !/9. EXTRA Innovation & Microsoft Excel Tips/3. What is the Next Level of Marketing Real Life Examples.mp4
54.4 MB
~Get Your Files Here !/9. EXTRA Innovation & Microsoft Excel Tips/4. Exercise 25 Microsoft Excel Tips (If Function, PivotTables, Vlookup).mp4
227.6 MB
~Get Your Files Here !/9. EXTRA Innovation & Microsoft Excel Tips/5. Congratulations & Thank You!.mp4
