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TORRENT DETAILS
[ TutGator.com ] Udemy - Price To Profit - Psychology And Science Of Pricing
TORRENT SUMMARY
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Language: English | Size: 805.33 MB | Duration: 2h 43m
Increase Business Profits by Smart Price and Marketing Psychology: Best Pricing Strategies to Influence Customers
What you'll learn
Price to Maximize Profit
Universal Rules of Pricing and Different Pricing Strategies
Learn How Consumers Perceive Price and Think about Price
How to Fight Price Wars
How to Run Sales Promotions to be the Winner
Dynamic Pricing from Airline Industry and Online Sales
Requirements
Open mind and your aptitude for learning
No pre-requisit about marketing psychology or customer psychology
Description
This course uses marketing psychology principles to educate you on the science and psychology of pricing. Price is what makes you money so deep understanding of how customers think about price can help you win customers and make more money. Pricing Strategies are powerful weapons in your hands to increase sales and more importantly profit. This course is pragmatic and applicable. It digs deep into scientific research of psychology and pricing in addition to the wisdom of pricing scholars and gurus. I have collected for you not only the tips and tricks to hack into customers' perception of price but also the overall strategies and consideration to coordinate your pricing strategies in any given situation or context. Did you know if you increase price 1%, your profit can go up by 11%? So what can be done to increase your prices by creating a win-win situation with your customers will be discussed in this course. What You Will Learn:Universal Rules of Pricing: what is the overall How to Charge Higher Prices Confidently: Pricing is not about cost but about value perception of customers, we will see how you can find the higher price without losing sales. This can make you rich How to Fight Price Wars: Price wars are dangerous and costly. But they are inevitable. You will learn how to fight them if you have toPsychology of Pricing: How to Manipulate Price to Make it More Appealing: Does size or Color Matter? What's 99-ending pricing and other variations of odd pricing. Are they effective, when, and how? Here you will learn how to influence with Price.The Art of Discounting without Losing Profit: Discounting is another weapon in your arsenal. You need to learn when and how to use it maximize profitability. Random and blind discounting is prohibited. How to Enhance Consumption and Increase Renewal Rate: Interestingly price not only influences demand, it can also influence how people use products and services. Here you will learn how maximize renewal rate and consumption of your product. And many more interesting topics and bonus videos. To the best of my knowledge, this is the most complete pricing course in Udemy. Why Me?I am an award winning marketing professor in a major university in USA. I have a Ph.D in business and have taught many MBA course including pricing strategies in different countries. I have a passion for teaching and my teaching style has been applauded by my students all the time. It is simple, to the point, and engaging. My Udemy course are all "highest rated" and very positvely reviewed. So take this course now and let me take your business acumen to the next level. Who this course is for:EVERYONE because you are either a Seller or BuyerBecause everything has a PRICEBecause the Right Price will Make your RichWrong Price will make you Broke
Overview
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FILE LIST
Filename
Size
~Get Your Files Here !/1 - Introduction/1 - Introduction and Promotion What is Covered English.srt
2.9 KB
~Get Your Files Here !/1 - Introduction/1 - Introduction and Promotion What is Covered.mp4
20 MB
~Get Your Files Here !/1 - Introduction/2 - What is Price English.srt
6.7 KB
~Get Your Files Here !/1 - Introduction/2 - What is Price.mp4
26.2 MB
~Get Your Files Here !/1 - Introduction/3 - Importance of Price for Profit Making English.srt
8.8 KB
~Get Your Files Here !/1 - Introduction/3 - Importance of Price for Profit Making.mp4
35.9 MB
~Get Your Files Here !/10 - References and Extra Materials/38 - References.html
8.3 KB
~Get Your Files Here !/2 - Pricing Strategies and Rules/4 - Pricing Strategies English.srt
10.6 KB
~Get Your Files Here !/2 - Pricing Strategies and Rules/4 - Pricing Strategies.mp4
32.6 MB
~Get Your Files Here !/2 - Pricing Strategies and Rules/5 - Rule Number One of Pricing Never Violate this Rule English.srt
4.9 KB
~Get Your Files Here !/2 - Pricing Strategies and Rules/5 - Rule Number One of Pricing Never Violate this Rule.mp4
18.7 MB
~Get Your Files Here !/2 - Pricing Strategies and Rules/6 - Rule Number Two of Pricing How to Charge Higher Prices English.srt
9.1 KB
~Get Your Files Here !/2 - Pricing Strategies and Rules/6 - Rule Number Two of Pricing How to Charge Higher Prices.mp4
38.2 MB
~Get Your Files Here !/2 - Pricing Strategies and Rules/7 - Price Elasticity and your Pricing Power English.srt
7.6 KB
~Get Your Files Here !/2 - Pricing Strategies and Rules/7 - Price Elasticity and your Pricing Power.mp4
22.2 MB
~Get Your Files Here !/3 - Psychology Pricing/10 - 99 Ending Effect Mechanism The Left Digit Effect English.srt
6.2 KB
~Get Your Files Here !/3 - Psychology Pricing/10 - 99 Ending Effect Mechanism The Left Digit Effect.mp4
18.1 MB
~Get Your Files Here !/3 - Psychology Pricing/11 - Other Odd Numbers Variation 95 Ending or 99 Ending English.srt
5 KB
~Get Your Files Here !/3 - Psychology Pricing/11 - Other Odd Numbers Variation 95 Ending or 99 Ending.mp4
13.7 MB
~Get Your Files Here !/3 - Psychology Pricing/12 - Luxury Pricing When 99 Ending does not work English.srt
6.5 KB
~Get Your Files Here !/3 - Psychology Pricing/12 - Luxury Pricing When 99 Ending does not work.mp4
17.1 MB
~Get Your Files Here !/3 - Psychology Pricing/13 - The Effect of Weird Pricing English.srt
4.9 KB
~Get Your Files Here !/3 - Psychology Pricing/13 - The Effect of Weird Pricing.mp4
14.2 MB
~Get Your Files Here !/3 - Psychology Pricing/14 - Color Size and Style of Price Tag Manipulation Intro English.srt
6.6 KB
~Get Your Files Here !/3 - Psychology Pricing/14 - Color Size and Style of Price Tag Manipulation Intro.mp4
32.8 MB
~Get Your Files Here !/3 - Psychology Pricing/15 - Color Size and Style Manipulation English.srt
7.4 KB
~Get Your Files Here !/3 - Psychology Pricing/15 - Color Size and Style Manipulation.mp4
23.7 MB
~Get Your Files Here !/3 - Psychology Pricing/16 - Temporal or Penny a Day Pricing English.srt
9.5 KB
~Get Your Files Here !/3 - Psychology Pricing/16 - Temporal or Penny a Day Pricing.mp4
36.3 MB
~Get Your Files Here !/3 - Psychology Pricing/8 - Intro to Psychology Pricing English.srt
3.9 KB
~Get Your Files Here !/3 - Psychology Pricing/8 - Intro to Psychology Pricing.mp4
12 MB
~Get Your Files Here !/3 - Psychology Pricing/9 - 99 Ending Effect English.srt
7.7 KB
~Get Your Files Here !/3 - Psychology Pricing/9 - 99 Ending Effect.mp4
29.5 MB
~Get Your Files Here !/4 - Price and Psychology of Consumption/17 - Price and the Psychology of Consumption English.srt
14.4 KB
~Get Your Files Here !/4 - Price and Psychology of Consumption/17 - Price and the Psychology of Consumption.mp4
39.6 MB
~Get Your Files Here !/5 - The Art of Fighting a Price War/18 - Introduction to Fighting a Price War English.srt
5.8 KB
~Get Your Files Here !/5 - The Art of Fighting a Price War/18 - Introduction to Fighting a Price War.mp4
26.4 MB
~Get Your Files Here !/5 - The Art of Fighting a Price War/19 - The Art of Fighting a Price War Step 1 Diagnosis English.srt
5 KB
~Get Your Files Here !/5 - The Art of Fighting a Price War/19 - The Art of Fighting a Price War Step 1 Diagnosis.mp4
16 MB
~Get Your Files Here !/5 - The Art of Fighting a Price War/20 - Fighting a Price War Step 2 STOP the War English.srt
2.8 KB
~Get Your Files Here !/5 - The Art of Fighting a Price War/20 - Fighting a Price War Step 2 STOP the War.mp4
7.3 MB
~Get Your Files Here !/5 - The Art of Fighting a Price War/21 - Fighting a Price War Step 3 Nonprice Actions English.srt
2.5 KB
~Get Your Files Here !/5 - The Art of Fighting a Price War/21 - Fighting a Price War Step 3 Nonprice Actions.mp4
7.7 MB
~Get Your Files Here !/5 - The Art of Fighting a Price War/22 - Fighting a Price War Step 4 Fight and Retreat English.srt
4 KB
~Get Your Files Here !/5 - The Art of Fighting a Price War/22 - Fighting a Price War Step 4 Fight and Retreat.mp4
17.2 MB
~Get Your Files Here !/6 - Dynamic Pricing/23 - Dynamic Pricing English.srt
7 KB
~Get Your Files Here !/6 - Dynamic Pricing/23 - Dynamic Pricing.mp4
21.8 MB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/24 - Price Modification and Discounting Introduction English.srt
2.8 KB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/24 - Price Modification and Discounting Introduction.mp4
8.6 MB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/25 - Product and Price Versioning English.srt
5.9 KB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/25 - Product and Price Versioning.mp4
25.1 MB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/26 - Product and Price Bundling English.srt
5 KB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/26 - Product and Price Bundling.mp4
21.2 MB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/27 - Product and Price Unbundling English.srt
3.3 KB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/27 - Product and Price Unbundling.mp4
7.4 MB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/28 - Discounting Principles and Conditions English.srt
5.7 KB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/28 - Discounting Principles and Conditions.mp4
17.6 MB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/29 - Psychology of Discounting English.srt
10.3 KB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/29 - Psychology of Discounting.mp4
32.3 MB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/30 - A Discounting Example English.srt
3.9 KB
~Get Your Files Here !/7 - Price Modification and Discounting Principles and Psychology/30 - A Discounting Example.mp4
14.2 MB
~Get Your Files Here !/8 - Price Partitioning/31 - Intro to Partitioned Pricing English.srt
3.8 KB
~Get Your Files Here !/8 - Price Partitioning/31 - Intro to Partitioned Pricing.mp4
16.1 MB
~Get Your Files Here !/8 - Price Partitioning/32 - Benefits of Price Partitioning English.srt
4 KB
~Get Your Files Here !/8 - Price Partitioning/32 - Benefits of Price Partitioning.mp4
21.1 MB
~Get Your Files Here !/8 - Price Partitioning/33 - The Effect of Size in Using Partitioned Prices English.srt
3 KB
~Get Your Files Here !/8 - Price Partitioning/33 - The Effect of Size in Using Partitioned Prices.mp4
8.1 MB
~Get Your Files Here !/8 - Price Partitioning/34 - Effect of Perceived Unfairness in Partitioned Prices English.srt
2.8 KB
~Get Your Files Here !/8 - Price Partitioning/34 - Effect of Perceived Unfairness in Partitioned Prices.mp4
6.3 MB
~Get Your Files Here !/8 - Price Partitioning/35 - Surplus Presentation Actual or Percentage Amount English.srt
2.6 KB
~Get Your Files Here !/8 - Price Partitioning/35 - Surplus Presentation Actual or Percentage Amount.mp4
5.5 MB
~Get Your Files Here !/9 - New Product Pricing/36 - New Product Pricing Principles English.srt
5.4 KB
~Get Your Files Here !/9 - New Product Pricing/36 - New Product Pricing Principles.mp4
23.2 MB
~Get Your Files Here !/9 - New Product Pricing/37 - Market Skimming and Market Penetration Pricing English.srt
9.4 KB
~Get Your Files Here !/9 - New Product Pricing/37 - Market Skimming and Market Penetration Pricing.mp4