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TORRENT DETAILS

Linkedin - Become A Digital Advertising Specialist [AhLaN]

TORRENT SUMMARY

	Status:	All the torrents in this section have been verified by our verification system
Category:	Other
Infohash	d761bf4e35b01f28842617260d3a965c15dfe5bf
Size:	4 GB in 99 files
Release Date(s):	Torrent Release: 25-04-2022 by user
Swarm:	0 Seeds & 0 Peers
Vote:	No votes yet.

DESCRIPTION

Linkedin - Become a Digital Advertising Specialist [AhLaN]

Course List

├── 01.Google Ads Essential Training

│   ├── 01-Introduction

│   ├── 02-Pay-Per-Click Advertising

│   ├── 03-Before Getting Started

│   ├── 04-Getting Started with Ads

│   ├── 05-Researching Your Keywords

│   ├── 06-Targeting with Keywords

│   ├── 07-Creating Your First Google Ads Campaign

│   ├── 08-Creating Your First Advertisement

│   ├── 09-Advanced Advertising Tracking

│   ├── 10-Monitoring Your Advertisements

│   ├── 11-Key Optimization Strategies

│   └── 12-Conclusion

├── 02.Building an Integrated Online Marketing Plan

│   ├── 01-Introduction

│   ├── 02-Find Your Business Strategy

│   ├── 03-Define Your Target Customers

│   ├── 04-Research Find What Your Customers Want

│   ├── 05-Clearly Identify Business Goals and Build Processes

│   ├── 06-Develop a Long-Term Marketing Plan

│   ├── 07-Turn Cookies into Customers

│   ├── 08-Measure and Modify Your Plan

│   └── 09-Conclusion

├── 03.Learning Google Tag Manager

│   ├── 01-Introduction

│   ├── 02-Work with Accounts and Containers

│   ├── 03-Using Built-in Tags

│   ├── 04-Work with Variables

│   ├── 05-Create Triggers

│   ├── 06-Control Versioning

│   ├── 07-Debug Your Tags

│   ├── 08-Use Custom HTML Tags

│   └── 09-Conclusion

├── 04.Digital Marketing Foundations

│   ├── 01-Introduction

│   ├── 02-The Digital Marketing Framework

│   ├── 03-Digital Marketing First Steps

│   ├── 04-Digital Marketing Key Concepts

│   ├── 05-Digital Marketing Hub and Spokes

│   ├── 06-Digital Marketing with Your Website

│   ├── 07-Digital Marketing with SEO

│   ├── 08-Digital Marketing with Paid Channels

│   ├── 09-Digital Marketing with Social Media

│   ├── 10-Digital Marketing with Email

│   ├── 11-Digital Marketing with Video

│   ├── 12-11 Analytics Skills

│   ├── 13-Additional Marketing Channels

│   ├── 14-Trends to Watch

│   └── 15-Conclusion

├── 05.SEO Foundations

│   ├── 01-Introduction

│   ├── 02-Overview of SEO

│   ├── 03-Keywords The Foundation of SEO

│   ├── 04-Content Optimization How Search Engines and People View Web Pages

│   ├── 05-Content Optimization Technical SEO

│   ├── 06-Long-Term Content Planning

│   ├── 07-Link-Building Strategies

│   ├── 08-Measuring SEO Effectiveness

│   ├── 09-Ecommerce Local and Mobile SEO Considerations

│   └── 10-Conclusion

├── 06.Content Marketing Foundations

│   ├── 01-Introduction

│   ├── 02-Creating a Content Strategy

│   ├── 03-Choosing the Right Topics

│   ├── 04-Producing Content

│   ├── 05-Optimizing Content

│   ├── 06-Distributing Content

│   ├── 07-Integrating Content

│   ├── 08-Measuring Content

│   ├── 09-Innovating with Content

│   └── 10-Conclusion

├── 07.Marketing Attribution and Mix Modeling

│   ├── 01-Introduction

│   ├── 02-Multi-touch Attribution Models

│   ├── 03-Marketing Mix Modeling

│   ├── 04-Incrementality and AB Testing

│   └── 05-Conclusion

└── 08.Learning to Write Marketing Copy

├── 01-Introduction

├── 02-Overview of Marketing Copywriting

├── 03-Writing Copy

├── 04-Writing for Various Media

└── 05-Conclusion

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FILE LIST

Filename		Size
	01.Google Ads Essential Training/01-Introduction/01-The power of Google Ads.mp4	26.4 MB
	01.Google Ads Essential Training/02-Pay-Per-Click Advertising/01-An overview of Google Ads.mp4	8.7 MB
	01.Google Ads Essential Training/02-Pay-Per-Click Advertising/02-Understanding consumer intent.mp4	5 MB
	01.Google Ads Essential Training/02-Pay-Per-Click Advertising/03-Where Google Ads appear.mp4	3.7 MB
	01.Google Ads Essential Training/02-Pay-Per-Click Advertising/04-How Google Ads appear.mp4	4.6 MB
	01.Google Ads Essential Training/02-Pay-Per-Click Advertising/05-Benefits of using Google Ads.mp4	4.9 MB
	01.Google Ads Essential Training/02-Pay-Per-Click Advertising/06-Understanding the Google Ads structure.mp4	6.6 MB
	01.Google Ads Essential Training/02-Pay-Per-Click Advertising/07-How the Google Ads auction works.mp4	10.6 MB
	01.Google Ads Essential Training/03-Before Getting Started/01-Define your goals.mp4	4.6 MB
	01.Google Ads Essential Training/03-Before Getting Started/02-Define your customers.mp4	5.5 MB
	01.Google Ads Essential Training/03-Before Getting Started/03-Set realistic expectations.mp4	6.3 MB
	01.Google Ads Essential Training/03-Before Getting Started/04-Craft the buyer journey.mp4	5.9 MB
	01.Google Ads Essential Training/04-Getting Started with Ads/01-Signing up for Google Ads.mp4	3.7 MB
	01.Google Ads Essential Training/04-Getting Started with Ads/02-Exploring the dashboard.mp4	13.1 MB
	01.Google Ads Essential Training/04-Getting Started with Ads/03-Exploring campaigns.mp4	9 MB
	01.Google Ads Essential Training/04-Getting Started with Ads/04-Exploring ad groups.mp4	3.4 MB
	01.Google Ads Essential Training/04-Getting Started with Ads/05-Exploring ads keywords and insights.mp4	7 MB
	01.Google Ads Essential Training/05-Researching Your Keywords/01-How keywords work.mp4	5.4 MB
	01.Google Ads Essential Training/05-Researching Your Keywords/02-Brainstorming keyword ideas.mp4	4.6 MB
	01.Google Ads Essential Training/05-Researching Your Keywords/03-Tools to help with keyword ideas.mp4	10.7 MB
	01.Google Ads Essential Training/05-Researching Your Keywords/04-Use Google Keyword Planner for ideas.mp4	10.6 MB
	01.Google Ads Essential Training/05-Researching Your Keywords/05-Evaluate keyword search volume.mp4	9.7 MB
	01.Google Ads Essential Training/06-Targeting with Keywords/01-Options for targeting with keywords.mp4	3.1 MB
	01.Google Ads Essential Training/06-Targeting with Keywords/02-Broad match targeting.mp4	3 MB
	01.Google Ads Essential Training/06-Targeting with Keywords/03-Phrase match targeting.mp4	3.6 MB
	01.Google Ads Essential Training/06-Targeting with Keywords/04-Exact match targeting.mp4	3.8 MB
	01.Google Ads Essential Training/06-Targeting with Keywords/05-Negative match targeting.mp4	2.9 MB
	01.Google Ads Essential Training/07-Creating Your First Google Ads Campaign/01-Choose a campaign goal in Google Ads.mp4	10.5 MB
	01.Google Ads Essential Training/07-Creating Your First Google Ads Campaign/02-Calculate customer lifetime value.mp4	6 MB
	01.Google Ads Essential Training/07-Creating Your First Google Ads Campaign/03-Decide on your budget in Google Ads.mp4	5.3 MB
	01.Google Ads Essential Training/07-Creating Your First Google Ads Campaign/04-Set your bids in Google Ads.mp4	12.1 MB
	01.Google Ads Essential Training/07-Creating Your First Google Ads Campaign/05-Set network settings in Google Ads.mp4	3.1 MB
	01.Google Ads Essential Training/07-Creating Your First Google Ads Campaign/06-Select your audience in Google Ads.mp4	13.8 MB
	01.Google Ads Essential Training/08-Creating Your First Advertisement/01-Writing a great ad.mp4	9.1 MB
	01.Google Ads Essential Training/08-Creating Your First Advertisement/02-Create an ad group and add keywords.mp4	11.5 MB
	01.Google Ads Essential Training/08-Creating Your First Advertisement/03-Create responsive search ads.mp4	12.8 MB
	01.Google Ads Essential Training/08-Creating Your First Advertisement/04-Add ad extensions in Google Ads.mp4	10 MB
	01.Google Ads Essential Training/08-Creating Your First Advertisement/05-Finalize your Google Ads campaign.mp4	2.7 MB
	01.Google Ads Essential Training/08-Creating Your First Advertisement/06-Adjust campaign settings in Google Ads.mp4	3.9 MB
	01.Google Ads Essential Training/09-Advanced Advertising Tracking/01-Connecting Google Analytics.mp4	8.7 MB
	01.Google Ads Essential Training/09-Advanced Advertising Tracking/02-What is conversion tracking.mp4	4.8 MB
	01.Google Ads Essential Training/09-Advanced Advertising Tracking/03-Setting up conversion tracking.mp4	18.9 MB
	01.Google Ads Essential Training/09-Advanced Advertising Tracking/04-Reviewing conversion data.mp4	7 MB
	01.Google Ads Essential Training/10-Monitoring Your Advertisements/01-Reports available in Google Ads.mp4	9.6 MB
	01.Google Ads Essential Training/10-Monitoring Your Advertisements/02-Campaign reports in Google Ads.mp4	8.1 MB
	01.Google Ads Essential Training/10-Monitoring Your Advertisements/03-Search term reports in Google Ads.mp4	8 MB
	01.Google Ads Essential Training/11-Key Optimization Strategies/01-Key optimization tips.mp4	8.4 MB
	01.Google Ads Essential Training/11-Key Optimization Strategies/02-Setting up campaign experiments.mp4	9.3 MB
	01.Google Ads Essential Training/11-Key Optimization Strategies/03-Reviewing bid adjustments.mp4	10.1 MB
	01.Google Ads Essential Training/11-Key Optimization Strategies/04-Reviewing speed score.mp4	5.5 MB
	01.Google Ads Essential Training/12-Conclusion/01-Continue working with Google Ads.mp4	18.4 MB
	02.Building an Integrated Online Marketing Plan/01-Introduction/01-Welcome.mp4	40 MB
	02.Building an Integrated Online Marketing Plan/01-Introduction/02-The strategy problem.mp4	10.7 MB
	02.Building an Integrated Online Marketing Plan/02-Find Your Business Strategy/01-Knowing who you are.mp4	13.3 MB
	02.Building an Integrated Online Marketing Plan/02-Find Your Business Strategy/02-Defining your narrative statement.mp4	25 MB
	02.Building an Integrated Online Marketing Plan/02-Find Your Business Strategy/03-Identifying emotional needs.mp4	8.8 MB
	02.Building an Integrated Online Marketing Plan/02-Find Your Business Strategy/04-Create your value statement.mp4	26.9 MB
	02.Building an Integrated Online Marketing Plan/03-Define Your Target Customers/01-Identifying customer groups.mp4	10.1 MB
	02.Building an Integrated Online Marketing Plan/03-Define Your Target Customers/02-Creating a customer persona.mp4	11.4 MB
	02.Building an Integrated Online Marketing Plan/03-Define Your Target Customers/03-Measuring customer lifetime value.mp4	6.8 MB
	02.Building an Integrated Online Marketing Plan/03-Define Your Target Customers/04-Quantifying customer loyalty.mp4	10.9 MB
	02.Building an Integrated Online Marketing Plan/04-Research Find What Your Customers Want/01-Researching keywords to find audience needs and interests.mp4	11.9 MB
	02.Building an Integrated Online Marketing Plan/04-Research Find What Your Customers Want/02-Using Google Trends to find market trends and customer insights.mp4	8.6 MB
	02.Building an Integrated Online Marketing Plan/04-Research Find What Your Customers Want/03-Developing your initial plan.mp4	7.1 MB
	02.Building an Integrated Online Marketing Plan/04-Research Find What Your Customers Want/04-Using micromoments to create customers.mp4	10.4 MB
	02.Building an Integrated Online Marketing Plan/05-Clearly Identify Business Goals and Build Processes/01-Defining your marketing goals.mp4	16.5 MB
	02.Building an Integrated Online Marketing Plan/05-Clearly Identify Business Goals and Build Processes/02-Differentiating between acquisition and engagement.mp4	11.1 MB
	02.Building an Integrated Online Marketing Plan/05-Clearly Identify Business Goals and Build Processes/03-Understanding messaging and objectives.mp4	21 MB
	02.Building an Integrated Online Marketing Plan/06-Develop a Long-Term Marketing Plan/01-Understanding the purpose of content marketing.mp4	18.3 MB
	02.Building an Integrated Online Marketing Plan/06-Develop a Long-Term Marketing Plan/02-Planning content assets.mp4	9.2 MB
	02.Building an Integrated Online Marketing Plan/06-Develop a Long-Term Marketing Plan/03-Creating a long-term content calendar.mp4	12.3 MB
	02.Building an Integrated Online Marketing Plan/06-Develop a Long-Term Marketing Plan/04-Curating content.mp4	6 MB
	02.Building an Integrated Online Marketing Plan/07-Turn Cookies into Customers/01-Getting the big picture.mp4	8.3 MB
	02.Building an Integrated Online Marketing Plan/07-Turn Cookies into Customers/02-Retargeting visitors.mp4	14.1 MB
	02.Building an Integrated Online Marketing Plan/07-Turn Cookies into Customers/03-Designing effective landing pages.mp4	15.2 MB
	02.Building an Integrated Online Marketing Plan/07-Turn Cookies into Customers/04-Getting that email address.mp4	10.4 MB
	02.Building an Integrated Online Marketing Plan/07-Turn Cookies into Customers/05-Stopping the blast.mp4	14 MB
	02.Building an Integrated Online Marketing Plan/08-Measure and Modify Your Plan/01-Measuring the right things.mp4	12.8 MB
	02.Building an Integrated Online Marketing Plan/08-Measure and Modify Your Plan/02-Visualizing your measurement process.mp4	9.4 MB
	02.Building an Integrated Online Marketing Plan/08-Measure and Modify Your Plan/03-Developing a 360 customer profile.mp4	15.5 MB
	02.Building an Integrated Online Marketing Plan/09-Conclusion/01-Next steps.mp4	33.7 MB
	02.Building an Integrated Online Marketing Plan/Ex_Files_Building_Integrated_Online_Marketing.zip	606.7 KB
	03.Learning Google Tag Manager/01-Introduction/01-Use Google Tag Manager GTM for all your web code tags.mp4	7.2 MB
	03.Learning Google Tag Manager/01-Introduction/02-Understanding Google Tag Manager.mp4	11.8 MB
	03.Learning Google Tag Manager/01-Introduction/03-Understanding the GTM hierarchy.mp4	9.7 MB
	03.Learning Google Tag Manager/01-Introduction/04-Server-side vs client-side tags explained.mp4	2.6 MB
	03.Learning Google Tag Manager/02-Work with Accounts and Containers/01-How to configure permissions and security in Google Tag Manager.mp4	10.3 MB
	03.Learning Google Tag Manager/02-Work with Accounts and Containers/02-Create an account and container.mp4	11.2 MB
	03.Learning Google Tag Manager/02-Work with Accounts and Containers/03-Install your first container.mp4	10.2 MB
	03.Learning Google Tag Manager/02-Work with Accounts and Containers/04-Install Google Tag Manager in WordPress.mp4	10.3 MB
	03.Learning Google Tag Manager/03-Using Built-in Tags/01-Efficiency bonus Google Analytics built-in tags.mp4	13.7 MB
	03.Learning Google Tag Manager/03-Using Built-in Tags/02-CrazyEgg and other built-in tags.mp4	10 MB
	03.Learning Google Tag Manager/04-Work with Variables/01-Understanding basic variables.mp4	9.6 MB
	03.Learning Google Tag Manager/04-Work with Variables/02-Utilize built-in variables.mp4	10.6 MB
	03.Learning Google Tag Manager/04-Work with Variables/03-Create custom variables.mp4	5.6 MB
	03.Learning Google Tag Manager/04-Work with Variables/04-Dynamic variables.mp4	10.6 MB
	03.Learning Google Tag Manager/04-Work with Variables/05-Incorporating custom JavaScript into GTM variables.mp4	8.7 MB
	07.Marketing Attribution and Mix Modeling/03-Marketing Mix Modeling/07-Forecasting future scenarios for planning.mp4	46.1 MB
	README.txt	2.2 KB

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