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Creating inclusive, equitable products is not only a best practice for business—your customers and users expect it. They want to support companies whose products are built with their interests in mind. In this course, instructor Annie Jean-Baptiste shows you how to promote the practice of equitable design to ensure your customers and users feel seen, validated, and uplifted by your work.
Learn about the basics of equitable design and why it’s so important for business, along with the steps you need to take to move from awareness to action. Get tips on how to put equitable design into practice in ideation, user experience, testing, product launches, marketing, and product support. Explore strategies for measuring the success of equitability and inclusion in your design projects, making your customers feel more welcome, and focusing your attention on building products for historically marginalized, underrepresented groups so you can better serve the interests of everyone.
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FILE LIST
Filename
Size
~Get Your Files Here !/01 - Introduction/01 - Equitable product design.mp4
21.3 MB
~Get Your Files Here !/01 - Introduction/01 - Equitable product design.srt
2 KB
~Get Your Files Here !/01 - Introduction/02 - What is equitable product design.mp4
17.6 MB
~Get Your Files Here !/01 - Introduction/02 - What is equitable product design.srt
6.4 KB
~Get Your Files Here !/02 - 1. Why Is Equitable Design Important/01 - The business case for inclusion and equity in design.mp4
17.9 MB
~Get Your Files Here !/02 - 1. Why Is Equitable Design Important/01 - The business case for inclusion and equity in design.srt
6.6 KB
~Get Your Files Here !/02 - 1. Why Is Equitable Design Important/02 - A business case study.mp4
22.7 MB
~Get Your Files Here !/02 - 1. Why Is Equitable Design Important/02 - A business case study.srt
7.4 KB
~Get Your Files Here !/02 - 1. Why Is Equitable Design Important/03 - A human case study.mp4
14.1 MB
~Get Your Files Here !/02 - 1. Why Is Equitable Design Important/03 - A human case study.srt
4.5 KB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/01 - Equitable design in ideation.mp4
20.6 MB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/01 - Equitable design in ideation.srt
8.2 KB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/02 - Equitable design in user experience.mp4
28.2 MB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/02 - Equitable design in user experience.srt
7.7 KB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/03 - Equitable design in user testing.mp4
19.7 MB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/03 - Equitable design in user testing.srt
5.1 KB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/04 - Equitable design in product launches.mp4
18 MB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/04 - Equitable design in product launches.srt
5.1 KB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/05 - Equitable design in marketing.mp4
28.2 MB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/05 - Equitable design in marketing.srt
7.1 KB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/06 - Equitable design in product support.mp4
10.3 MB
~Get Your Files Here !/03 - 2. Putting Equitable Design in Practice/06 - Equitable design in product support.srt
4.9 KB
~Get Your Files Here !/04 - 3. Measuring Your Success/01 - Metrics that matter.mp4
23.6 MB
~Get Your Files Here !/04 - 3. Measuring Your Success/01 - Metrics that matter.srt
7.1 KB
~Get Your Files Here !/04 - 3. Measuring Your Success/02 - Accountability.mp4
19.1 MB
~Get Your Files Here !/04 - 3. Measuring Your Success/02 - Accountability.srt
5.8 KB
~Get Your Files Here !/05 - 4. Closing Principles/01 - There is no they; there is only we.mp4
20.7 MB
~Get Your Files Here !/05 - 4. Closing Principles/01 - There is no they; there is only we.srt
5.6 KB
~Get Your Files Here !/05 - 4. Closing Principles/02 - Holistic is majestic.mp4
7.9 MB
~Get Your Files Here !/05 - 4. Closing Principles/02 - Holistic is majestic.srt
2.9 KB
~Get Your Files Here !/05 - 4. Closing Principles/03 - Build for the many by solving for the underrepresented.mp4
7.9 MB
~Get Your Files Here !/05 - 4. Closing Principles/03 - Build for the many by solving for the underrepresented.srt
2.6 KB
~Get Your Files Here !/06 - Conclusion/01 - Diversity is the core of innovation for everyone.mp4
7.5 MB
~Get Your Files Here !/06 - Conclusion/01 - Diversity is the core of innovation for everyone.srt
2.2 KB
~Get Your Files Here !/Bonus Resources.txt
386 B
~Get Your Files Here !/Ex_Files_Equitable_Product_Design/Exercise Files/Additional Resources.pdf
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