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Lynda - Creating A Business Plan [AhLaN]
TORRENT SUMMARY
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Looking to build a business or expand one you're already running? You'll need to build a business plan before you do. Experienced entrepreneur and consultant Mike Figliuolo walks through the process of defining your business, researching the market, and determining your product. Once you've figured out what your product or service will be, Mike provides guidance for thinking through your sales strategy, day-to-day operations, staffing, and financial forecasting. A sample business plan is provided, so you can follow along with the development of a real-world company.
Topics include:
Define the problem your business solves.
Determine a product and revenue model.
Build a go-to market strategy.
Describe the components of a product development roadmap.
Explain how to brand and market a product.
List criteria for choosing suppliers.
Identify common pitfalls of business plans.
VISITOR COMMENTS (0 )
FILE LIST
Filename
Size
1 - Introduction/01 - Welcome~.mp4
22.8 MB
1 - Introduction/02 - Using the exercise files~.mp4
2.8 MB
2 - 1. Defining Your Business/03 - Determining why you need a business plan~.mp4
7.9 MB
2 - 1. Defining Your Business/04 - Defining the problem you solve~.mp4
13.5 MB
2 - 1. Defining Your Business/05 - Sizing the market~.mp4
10.8 MB
2 - 1. Defining Your Business/06 - Defining your product_solution~.mp4
8.2 MB
2 - 1. Defining Your Business/07 - Determining your revenue model~.mp4
7.2 MB
2 - 1. Defining Your Business/08 - Describing why you'll win in the market~.mp4
6.1 MB
3 - 2. Understanding Your Market/09 - Understanding customers and trends~.mp4
10.6 MB
3 - 2. Understanding Your Market/10 - How you rank vs. competitors~.mp4
9.9 MB
3 - 2. Understanding Your Market/11 - Knowing the threat of substitutes~.mp4
13.6 MB
3 - 2. Understanding Your Market/12 - Building a go-to-market strategy~.mp4
9.2 MB
4 - 3. Defining Your Product/13 - Articulating your value proposition~.mp4
21 MB
4 - 3. Defining Your Product/14 - Defining points of differentiation~.mp4
17.9 MB
4 - 3. Defining Your Product/15 - Protecting your market~.mp4
14.3 MB
4 - 3. Defining Your Product/16 - Developing your product~.mp4
9.3 MB
4 - 3. Defining Your Product/17 - Delivering your product~.mp4
7.2 MB
5 - 4. Selling Your Product/18 - Branding and marketing your product~.mp4
8.2 MB
5 - 4. Selling Your Product/19 - Pricing your product~.mp4
13.7 MB
5 - 4. Selling Your Product/20 - Selling your product~.mp4
7.9 MB
5 - 4. Selling Your Product/21 - Supporting your product~.mp4
13.6 MB
6 - 5. Running Your Operations/22 - Determining how many people you need~.mp4
15.9 MB
6 - 5. Running Your Operations/23 - Managing production~.mp4
8.1 MB
6 - 5. Running Your Operations/24 - Managing suppliers~.mp4
13 MB
7 - 6. Managing Your Business/25 - Leading the organization~.mp4
6.4 MB
7 - 6. Managing Your Business/26 - Getting advisors~.mp4
9 MB
7 - 6. Managing Your Business/27 - Compensating leadership~.mp4
12.6 MB
7 - 6. Managing Your Business/28 - Administration~.mp4
5.2 MB
8 - 7. Projecting Your Financials/29 - Financial assumptions~.mp4
10.7 MB
8 - 7. Projecting Your Financials/30 - Financial forecasts~.mp4
10.8 MB
8 - 7. Projecting Your Financials/31 - Capital requirements~.mp4
12.7 MB
8 - 7. Projecting Your Financials/32 - Financial risks~.mp4
7.1 MB
8 - 7. Projecting Your Financials/33 - Exiting your business~.mp4
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