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TORRENT DETAILS
Pluralsight - Understand A Site's Traffic Using Google Analytics [AhLaN]
TORRENT SUMMARY
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While the costs associated with online advertising continuously grow year after year, businesses and developers need to make informed decisions regarding what is effective and what is not, in order for their business to thrive in a highly competitive market. In this course, Understand a Site's Traffic Using Google Analytics, you’ll learn to use Google Analytics to evaluate your site’s traffic and make decisions that will make a measurable difference for your client, employer, or business. First, you’ll explore the process of implementing Google Analytics, applying the necessary JavaScript code to your application, and noting the results in your Google Analytics dashboard. Next, you’ll discover how to create campaigns, pinpointing and categorizing the source of traffic to your application. Finally, you’ll learn how to select and analyze Google Analytics reports, including Geography and Demographics, and turn that data into action points that can improve return on investment. When you’re finished with this course, you’ll have the skills and knowledge of Google Analytics needed to optimize your advertising campaigns, understand your audience, and guide your client and employer to greater revenue and user satisfaction.
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FILE LIST
Filename
Size
01. Course Overview/01. Course Overview.mp4
3 MB
02. Understanding Google Analytics/01. Understanding Google Analytics - Course Roadmap.mp4
2.7 MB
02. Understanding Google Analytics/02. A Typical Workplace Scenario.mp4
5.1 MB
02. Understanding Google Analytics/03. Previewing the Google Analytics Dashboard.mp4
10 MB
02. Understanding Google Analytics/04. Is Google Analytics the Right Tool for the Job-.mp4
7.4 MB
02. Understanding Google Analytics/05. Coming Up in the Next Module.mp4
1.1 MB
03. Adding Google Analytics to a Site/01. Introduction.mp4
1.4 MB
03. Adding Google Analytics to a Site/02. Running the Demo Application.mp4
17.2 MB
03. Adding Google Analytics to a Site/03. Creating a Google Analytics Account.mp4
4.6 MB
03. Adding Google Analytics to a Site/04. Creating a Google Analytics Property.mp4
7 MB
03. Adding Google Analytics to a Site/05. Adding Google Analytics to the Site with JavaScript.mp4
20.2 MB
03. Adding Google Analytics to a Site/06. Summary.mp4
2.2 MB
04. Implementing Google Analytics Campaigns/01. Why Use Google Analytics Campaigns-.mp4
3.4 MB
04. Implementing Google Analytics Campaigns/02. Understanding How Google Analytics Campaigns Work.mp4
3.6 MB
04. Implementing Google Analytics Campaigns/03. Understanding UTM Tags.mp4
4.4 MB
04. Implementing Google Analytics Campaigns/04. Creating a Google Analytics Campaign.mp4
9.7 MB
04. Implementing Google Analytics Campaigns/05. Using Redirects to Create User Friendly Campaign URLs.mp4
4.7 MB
04. Implementing Google Analytics Campaigns/06. Summary.mp4
2.5 MB
05. Realizing Actionable Insights with Google Analytics Reports/01. What Are Google Analytics Reports-.mp4
3.4 MB
05. Realizing Actionable Insights with Google Analytics Reports/02. Exploring Reports.mp4
16.1 MB
05. Realizing Actionable Insights with Google Analytics Reports/03. Creating Custom Reports.mp4
5.2 MB
05. Realizing Actionable Insights with Google Analytics Reports/04. Demo - Creating a Custom Report.mp4
11.9 MB
05. Realizing Actionable Insights with Google Analytics Reports/05. Summary.mp4